What inspires us

Sensory experiences that generates value

We care about the continued experience that our clients can live through our innovative solutions. We have always been committed to develop products by ensuring the highest quality standards. However, there is something more inspiring us…

Our Mission

Our mission drives and inspires our daily work, all our activities. It is our timeless compass and the first reference to evaluate our actions:

“Our Mission is to create solutions for consumer products that feed, refresh, amaze, and give moments of happiness”

Paolo Chirico, General Manager Agrumaria Reggina 

Our Vision

Our vision serves to define who we want to be for our customers, for our people, for our planet. It shows us the way to achieve our long-term goals and create value. 


To be the main partner of companies specialized in manufacturing and marketing successful consumer products


To be a place where people can find inspiration and turn their skills into actions to create value. 


To be an active player who makes the difference in using natural resources and creating a sustainable futur (discover our choices: Sustaianibility) 

Our Strategy

Our strategy is the picture defining our activities, orienting them towards common goals.

It is based on 3 fundamental pillars:

R&D and Product

To invest heavily in R&D and continuously differentiate the offer for the Food & Beverage World.

Italian Citrus and Excellent fruit from the world

To focus on Italian Citrus Fruits – orange, lemon, blood orange, mandarin, clementine, bergamot – and on reliable sources of excellent fruit at global level. 

Customer Relationship

To always put our customer at the center of our activities with an outstanding experience.